Tag: customer experiences

Winning With Superior Customer Experiences

Research Desk

Across every industry, many of the world’s best and fastest-growing brands are using Adobe Experience Manager to deliver personalised content accurately and on time.

Why should the target audience care?

86% of buyers will pay more for a better customer experience. What’s more, customer experience will overtake price and product as the key brand differentiator among consumers by 2020.

Supporting Concepts:

With Adobe Experience Manager, high levels of customer experience personalization, workflow efficiency, and data analysis are no longer cost- and resource-prohibitive dreams for only the biggest players. Brands featured include Silicon Labs, Morningstar, Swisscom, Raiffeisen, Hyatt, Nissan, Sony, SAS, Informatica, Jefferson Health.

The Ultimate Guide to Improving Contact Center Productivity

Research Desk

Today, 79% of high-performing customer service agents believe their role is more strategic than it was two years ago.* As the literal voice of your business, contact center agents have the power to shape customer experiences and impact revenue. And when contact center agents are engaged, motivated, and productive, they deliver a level of service that drives customer satisfaction, loyalty, and retention.

But customer expectations are rapidly evolving, and business leaders racing to keep up with new workforce dynamics. So how can you ensure your contact center is achieving peak productivity and delivering exceptional service and sales?

In The Ultimate Guide to Improving Contact Center Productivity eBook, you’ll discover 10 essential strategies for increasing agent productivity. From tried-and-true tactics like harnessing idle time and encouraging agent participation to more modern advances like leveraging AI and increasing agent autonomy, you’ll get actionable tips and takeaways you can implement at your contact center right away.

Download the eBook to get 10 innovative ways you can use to help engage and motivate your agents to perform at their peak.

*”State of Service”, Salesforce

Working with Customer Data: From Collection to Activation

Research Desk

Companies today are swimming in customer data. This data is critical for both creating engaging customer experiences and delivering substantial results from marketing efforts.

Despite the sheer quantity of data companies have on hand, many struggle to transform that data into insights and actions that accomplish actual business goals. In this e-book, we will describe in detail the four phases of customer data management – collection, unification, analysis and activation – and how companies should approach them. Along the way we provide concrete recommendations on getting the most out of your customer data.

Delight Your Customer in Just Three Steps

Research Desk

Creating highly relevant customer experiences is essential but failing to personalize thoughtfully actually decreases customer conversion and retention. Learn how to deliver personalized customer experiences in an authentic way that strengthens loyalty. This e-book guides you through the process for creating a truly customer-centric strategy by:

  • Seeing each customer’s journey across every part of your business
  • Being proactive with each customer touchpoint
  • Turning customer feedback into valuable insights

With a 360-degree view of each customer, it’s easier to deliver helpful and delightful experiences in every interaction they have with your brand.